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- re: creator whitelisting at scale
Happy Friday everyone!
The #1 bottleneck in creator-first advertising
At Social Commerce Club, we’ve gone all in on creator content—across the entire funnel.
Cold ads? Creators.
Retargeting? Creators.
Retention flows? Creators.
But there’s been one giant roadblock for every brand we work with:
👉 How do you get creators to whitelist at scale—without sending 500 DMs a day?
The breakthrough
I was catching up with Atif from Refunnel (they’ve been way ahead of the game here) and he told me about what Kind Patches, a top TikTok Shop brand, just pulled off.
Identified 20,000 creators who had already posted for them
Invited all of them to whitelist for Meta ads—in one click
In 48 hours, 7,000 creators opted in
Offer: 5% of ad spend, capped at $5,000 per creator
That’s 7,000 fresh pages they can now run ads from—instantly stocking their account with proven, high-performing creative.
Why this changes everything
At Social Commerce Club, we’re now making Refunnel required software for every client.
Here’s why:
It finds every creator who’s ever made content for your brand
Lets you send whitelisting invites at scale
Tracks performance and payouts automatically
No messy spreadsheets.
No inbox hunting.
Just a system that makes creator content work harder at every stage of the funnel.
If you’re serious about scaling with creators…
We’re building ad accounts that creators love to work with—and Refunnel is a huge part of that.
Jordan West
Ps… I just dropped this video on How to run product drops on TikTok Shop that YOU WILL LOVE!