Giveaways That Convert

Happy Friday! This one is a banger.

You might have noticed a huge trend in eCommerce this year – giveaways. Some of the biggest names in the game are crushing it with this strategy:

• 🧼 Dr. Squatch gave away a Ford Bronco!

• 💳 Ridge offered a gold-plated Cybertruck!

• 💀 Liquid Death went all out with an actual fighter jet!

All of these brands gave customers entries to win just by purchasing their products.

I know what you’re thinking – “Jordan, that sounds amazing, but we’re not a 9-figure brand…”
Enter Shared Sweeps! 🎉

And before you ask… YES I’ve used them at one of my brands! I can’t believe I hadn’t told you guys about them before today!

We used them and together with Tapcart had an in-app exclusive launch and that was the only way for customers to enter the giveaway (ours was a trip to Disneyland!)

Anyway… here’s what it is.

Shared Sweeps lets any brand offer entries into a $100,000 giveaway for purchases on their site. Simple math: $1 spent = 1 entry. This concept comes from the brilliant minds at Gas Monkey Garage, who skyrocketed from 6 figures to 8 figures using car giveaways. They’ve removed all the barriers—handling all the legal work and covering the grand prize.

💡 It’s a shared giveaway between multiple brands, but each brand chooses how they want to frame the prize:

• 🏌️ A golf brand could offer a golf trip for 4 in Mexico, valued at $25,000 + $75,000 in cash.

• 🚗 A car brand might give away a vehicle valued at $80,000 + $20,000 in cash.

• Or keep it simple: 💵 $100,000 in cold, hard cash!

Shared Sweeps works closely with brands throughout the giveaway, helping optimize everything, whether you're boosting AOV, clearing old inventory, supercharging your paid ads, or growing your email/sms list. 🧠💡

When it’s all done, the Shared Sweeps team flies out to the lucky winner (randomly picked by a third-party legal team) and gets that iconic photo of them holding a GIANT $100K check with photos of the brands involved – so you can show your audience that REAL winners exist!

Now, here’s the best part: it’s performance-based! No fixed fee. Shared Sweeps charges a % of revenue depending on how you want to run it. Whether you hit your email/sms list, run paid ads, or make all your items giveaway-eligible, you’re in control.

💥 The Results?

• Brands have added hundreds of thousands in revenue 💰

• Subscription brands have seen a 50+% drop in churn by offering entries for renewal 📉

• Apparel brands sold out their excess inventory at near full price instead of discounting, boosting profits 💸

• A PostPilot customer got a 38X ROAS on their campaign 📈 (this is a cool use case as well!)

• Brands struggling with Meta performance saw a 3X ROAS increase 🚀

• Lead gen popups have hit 22% conversion rates by offering extra entries for sign-ups ✍️

Sound interesting? 🔥

Check them out and book a demo with the founder 👉 Shared Sweeps Demo