The Best No-Code CRO Tool I'll Found

Happy Monday!

The kids are fully back in school (except my kindergartener who takes two weeks to fully ramp up to school haha), the weather is beautiful and Q4 is around the corner.

And with BFCM 81 days away - I want to bring you some of the best tools around to…

1. Leverage the data you already have.

2. Increase website UX and conversion rate

3. Find the easiest way to do it - NO CODE Always!

Why you should care:

• You know you have a gold mine of data sitting in Klaviyo (or other ESPs) about your customers that you could be using for website personalization! (but where do you start?)

• What if I told you that using your Klaviyo data to personalize your website increases conversion by 23%? (that’s their average!)

• I know every e-commerce manager is looking for the quickest possible wins to increase conversion right now going into BFCM.

• Rather than A/B testing button colours or page layouts, you could be testing newsletter signups to non-subscribers, welcome discount codes to your “never purchased” segment, urgency messaging to your “Abandoned cart” segment, and even welcoming your loyal customers back to the site & telling them they have points to spend.

• Your conversion rate is one of the most important metrics in the lifeblood of your e-commerce website. The only way to truly control and impact your conversion rate is to have the power to manipulate every message & image in your pre-purchase buying journey to what each site visitor should see to make a purchase decision. Until Because entered the market, this wasn’t possible without code. (or agencies)

Enter BECAUSE!

Here’s how they do it:

1. Full Tech Stack Integrations: Because brings all your third party tools together (your ESP, your loyalty platform, subscription platform, zero party data capture platform, ad platform, and more) to use your customer data for website personalization. You get to set rules that decide in real time what experience each site visitor should see on site.

2. No Code Website Updates: You can use their Canva-like editor and integrated rules engine to make updates across your entire site for both text and image based content. All without a developer getting involved.

3. Built-in AB Testing & Analytics: Since Google Optimize sunset, we’ve all been looking for an easy no code AB testing solution. Because has built-in AB testing for testing against a blank control group or testing different copy, design, or placement against each other. See the real time impact of your ideas on CR, ATC, AOV, and clicks.

Over 1,000 Shopify brands use Because to increase conversion by on average 23% 

Sanrio’s Hello Kitty drove an 8% CR increase and a 51% ATC increase, with zero developer hours needed.

Echelon saw a 45% CR increase and an 18X ROI, and…

Chomps drove a 6% CR increase and a 5.6x ROI.

I love this software so much - I am even an advisor!

If you’d like a demo with the CEO I’ll drop her calendar below.

Find time on Ashland’s calendar here

Talk Soon!

Jordan West